Explore the services-based financial and operating ­models that are changing business as we know it. This guide maps the steps that CFOs and senior business leaders can take to realize new project-based and service-based revenue streams.

Reimagine your business model and rapidly transform operations to support it. Download the e-book to learn how these five strategies can help you market, sell, and distribute any product as a service:

1. Create a change catalyst.
2. Activate customer insights.
3. Innovate financial models.
4. Transform operational processes.
5. Align operational structures.