Take advantage of the transformative potential of generative AI to enhance customer satisfaction, optimize contact center operations, and stay ahead in a competitive market.

Read Perception and Reality: Moving Beyond AI Anxiety to AI Action in the Contact Center, a recent Pulse Survey conducted by Harvard Business Review Analytic Services in association with Microsoft. Find out why many customer service leaders embrace AI, what outcomes they achieve, and how they overcome common adoption challenges.

Drawing on respondents’ answers, early use cases, and expert analysis, the report provides exclusive insights into how to:

• Improve customer experiences: Deliver more targeted, personalized customer interactions.
• Drive operational efficiency: Streamline processes, reduce agent workloads, and boost productivity.
• Adopt AI effectively: Get guidance for addressing data privacy concerns and preparing your infrastructure.