Business Opportunity of AI | Microsoft

Find out how business leaders are delivering value with generative AI across functions and industries in Business Opportunity of AI, a study from IDC.

Business Opportunity of AI

Business Opportunity of AI

Explore the approaches and strategies that organizations worldwide are using to realize an average of $3.7x return on their generative AI investment.

Based on interviews with over 4,000 business leaders and AI decision makers around the world, the IDC study sponsored by Microsoft explores how companies are generating business value with generative AI. Get the Business Opportunity of AI study to learn more about how companies are:

Realizing substantial impact on plans and strategies as generative AI adoption increases
Building custom solutions tailored to industry and business processes
Seeing the results of which use cases are driving the most value
Addressing common challenges during adoption—including skilling, data security, and governance.

Speakers

Gayla Sheppard

Corporate Vice President at Microsoft Azure Data

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John Macintyre

Director of Product for Microsoft Azure Analytics

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