Customer expectations are changing. Their last best experience becomes the bar for their next one. Technology is raising that bar, and the pandemic has accelerated it. Customers are willing to pay more for better experiences, but a large majority don’t feel companies are delivering.

Consumers have become jaded. Their data is being shared without consent, and breaches have put them at potential risk and diminished their trust.  To regain that trust while meeting customer experience expectations, organizations must learn to balance personalized experiences with customer consent and data privacy preferences.

Join us for this webinar to hear Matt Clarkin, Partner for Data Addiction, Tom Trounce, Chief Practices Officer for Neal Analytics, and Diana Hoffman, Senior Product Marketing Manager for Microsoft Dynamics 365 Customer Insights discuss how a Customer Data Platform (CDP) can help you honor customer consent in a privacy-first world. You will learn how organizations are exceeding customer expectations and industry privacy standards and regulations. Find out how Marketing Technology solutions can: 

• Unlock your customer data so you can engage with purpose 
• Safeguard customer privacy and consent 
• Build trust so you can deliver personalized experiences