Buyer’s Journey Myths | Microsoft Dynamics 365

Top 3 Myths of the Buyer’s Journey

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On-demand webinar: Top 3 Myths of the Buyer’s Journey

Many business-to-business organizations have taken a persona-based approach to marketing and sales, but turning personas into campaigns requires deep insights into buyers.

Watch this webinar to learn how to address the myths (and face the realities) of the buyer’s decision-making process. You’ll also learn how to build a buyer’s journey map and how to use insights to refine your campaign strategy.

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