Amid an ongoing and accelerating data deluge, companies are struggling to make sense of all the information and to pull actionable intelligence from it. This challenge has made data the lifeblood of business in the digital age. Put differently, it has created a new corporate currency, establishing a new value proposition. Those companies that can use data to serve customers better stand to build stronger relationships. A company’s control over its data—that is, its digital autonomy —has never been more important. Come join this session to learn how Microsoft offers a complete marketing solution to help you accelerate business growth and deepen customer connections – all the way from acquisition to retention. Win more hearts and minds in an omnichannel world, while building trust with the highest level of data governance, privacy and compliance.