As your organization gathers large amounts of data to give your customers more personalized experiences, there’s an opportunity to build trust with them by putting a comprehensive data privacy strategy in place.
Read The Data Privacy Dilemma to learn how the customer data platform of Dynamics 365 Customer Insights helps you provide personal experiences and at the same time adhere to privacy compliance by:
- Unifying customer data across origins and types for one source of truth.
- Creating holistic customer profiles to help you track privacy preferences.
- Ensuring that your customer data is readily accessible for auditing.
- Complying with national, regional, and industry-specific regulations.
- Simplifying how you comply with General Data Protection Regulation (GDPR) and California Consumer Protection Act (CCPA).