Artificial intelligence (AI) is one of the most powerful accelerators of business change in Europe and beyond.

According to the IDC’s Worldwide Artificial Intelligence Systems Spending Guide, more than 32 billion USD were expected to be invested into AI solutions in 2023 alone. 67% of companies in Europe are already using it today, with demand growing particularly high for Generative AI.

Organizations have a unique opportunity to tap into the huge benefits of AI and accelerate the time to value. From individuals to businesses, governments, third-sector organizations and more, the potential is outstanding for everyone.

To help you move from buzz to business success with AI, Microsoft commissioned IDC to write an IDC InfoBrief, From Buzz to Brilliance: Achieving Business Success with AI in Europe (doc #EUR251499723, December 2023) that you can download on this page. Inside, you’ll discover their recommended roadmap for implementation, as well as learnings from a study based on real-life usage and adoption from nearly 600 organisations across Europe.

Download From Buzz to Brilliance: Achieving Business Success with AI in Europe to explore:

• The huge variety of business outcomes that organizations target with AI investments and significant gains they make.
• Why cloud platforms are key to AI implementation.
• How AI is helping business from 4 different sectors to drive change in their fields.
• Challenges to benefits of AI deployments and the 6 steps you need to take to successfully adopt AI at your organization.
• A concrete roadmap for capturing the business value of AI.