Reinvent how sales work with AI. Build the revenue engine to scale it.

How can AI help sellers prepare better, identify opportunities sooner, and reduce pipeline risk? Where should sales leaders start before competitors gain ground? Microsoft’s 2026 Work Trend Index found that organizational factors such as culture, manager support, and talent practices account for 67% of the AI impact reported by AI users, compared with 32% for individual mindset and behavior.

Frontier Sales Leaders have a dual role: they use AI to improve commercial decisions and customer preparation, while equipping sellers with connected, governed workflows for account prioritization, pipeline management, forecasting, and expansion planning.

In this e-book, you’ll learn how to:

• Understand why some AI initiatives gain momentum while others struggle to expand beyond early pilots in your sales organization.
• Apply six sales use cases to challenges such as meeting preparation, expansion prioritization, seller coaching, forecasting, and pipeline risk.
• Scale AI with accurate CRM data, governed agents, and capacity allocated as deliberately as headcount and quotas.
• Use a practical 90-day plan to test one workflow and partner with IT on the foundations needed to scale.

Discover how MSC Mediterranean Shipping Company, a transport and logistics company operating across 155 countries, and COSMO CONSULT, a Germany-headquartered Microsoft technology partner, are using AI to reinvent sales.

Build a more connected, governed, and effective revenue engine.

Your role is only one part of the transformation: explore The Frontier Guides for Leadership, Finance, HR, Marketing, Legal, IT and Customer Service.