Win Customers with Personalization
With an additional 1.4 billion smartphones entering the market last year, and approximately 2.3 billion people sharing their digital personality each day, the customer expectation for personalization has never been greater. Modern retailers are using digital transformation to separate themselves from the crowd and build one-to-one relationships with their customers.
Get Personal: Five Digital Ways to Give Customers What They Want explores how to:
- Use data to anticipate customer demand.
- Anticipate expectations to deliver better service.
- Deliver consistent interactions across your network.
- Personalize your retail strategy.