Keeping pace with change - Transforming Customer Experience in Automotive Retail
Evolving customer behaviour has fundamentally changed the automotive retail industry. Purchases are no longer one-time transactions as retailers see increasing profits from after sales maintanence, and are seeking to embed themselves in the entire customer journey.
Digital platforms today not only complement the physical brick-and-motar retail space, but also help create a seamless customer experience, helping businesses focus on their customers.
Join Microsoft and Technosoft in this webinar to:
- Understand how the automotive retail industry is adapting to changing consumer behaviour
- Discover how modern digital platforms provide a full view of their customers, foster deeper relationships, and give retailers an edge over their competition