The future of frontline technology: Become a frontier firm
Frontline workers support retail and service operations, but many teams face operational complexity, disconnected tools, and rising customer expectations.
In this on-demand session with 2x Best Selling Author Ron Thurston and Microsoft Engineer Irina Parsina, explore how to become a frontier firm. You’ll also discover how Microsoft solutions can help frontline teams with AI-driven insights, streamlined workflows, and secure collaboration.
Watch to learn how to:
- Improve productivity with AI-powered solutions designed for frontline workflows
- Deliver mobile-first experiences that keep workers connected and informed
- Reduce IT complexity when you deploy, manage, and scale across locations
- Strengthen resilience with secure, compliant experiences across devices and apps
Take away actionable ideas to help your frontline workforce adopt AI effectively and move closer to becoming a frontier firm.

