Microsoft AI Create for ISVs

Business Track Digital Event

Join us for a transformative journey through the realm of building an AI business and Go-to-Market with Microsoft. This four-part series promises to empower product, marketing and sales leaders and practitioners with the knowledge to leverage AI for competitive advantage and customer satisfaction as you build and execute your Go-to-Marketing with Microsoft. Register today to secure your spot.

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The Business Value of AI

Monday, August 19, 2024, 10:00 – 11:00 AM PT (GMT-07:00)

Modeling the hard business benefits of AI can be overwhelming. Not only are customers expecting seamless AI integrations into core products, but they are also sensitive to increasing spend on new technologies. In this session, you will see how Microsoft's Customer Business Outcomes team leaders calculate the Business Value of AI and Prioritize Use Cases. You will leave this session with a framework to evaluate what's best for your business and your customers. You will learn how to prioritize your AI investments based on what will deliver the most value. In addition, you'll make connections at Microsoft that can continue with you as you navigate this rapidly evolving capability.

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Navigating Business Transformation: Learn from AI Pioneers

Tuesday, August 20, 2024, 10:00 – 11:00 AM PT (GMT-07:00)

AI-led product transformation represents a significant opportunity to deliver greater value to customers, accelerate product adoption and achieve business growth. This opportunity also poses a daunting task to business leaders in terms of which use cases to start with, what product stack choices to make, how to assess ROI, how best to skill up and ultimately how to delight users. In this session, we will take on some of these common questions and considerations that AI pioneers encounter. We will share principles, practices and decision frameworks that can help leaders & companies navigate their business transformation in the era of AI. If you are an innovator, who is eager to learn from the successes and challenges of others then this session is for you.

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Best Practices for Bringing AI Solutions to Market

Wednesday, August 21, 2024, 10:00 – 11:00 AM PT (GMT-07:00)

Take your solution to market. In this session we discuss critical steps and best practices to reduce the risk and increase the success of launching new AI solutions. Understand the key considerations for your AI business model, from buyer behavior, positioning, pricing models to selling through Marketplace.

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Design You Blueprint for Business Impact & Innovation with AI

Thursday, August 22, 2024, 10:00 – 11:00 AM (GMT-07:00) Pacific Time

Cloud solutions are not just a part of the business infrastructure— they serve as catalysts for robust business transformation, expansion and revenue maximization. In this session, we’ll guide you through the essential steps to successfully integrate artificial intelligence (AI) into your business strategy. Whether you’re a seasoned leader or just beginning your AI journey, these steps will empower you to drive meaningful change, accelerate market share, and capitalize on the immense potential of AI.

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